L1, L2 Visa

Dear all,

Need an urgent help

My B1 was rejected in Oct 2016 under 214(b).

I have aplied for l1B Blanket and it got rejected in July 2017. The VO has stamped as “Not clearly approvable”. VO Mentioned at the end, without handing over any slip – “Sorry Sir, your visa is not clearly approvable for L1 Blanket. L1 Blanket has some strict rules. There is no problem with your skills, ask your company or HR to apply under a different category”

Following are the questions asked,
1. Good morning Sir
• Very Good Morning Sir.

2. Have you ever applied for Visa?
• Yes, in October 2016 my B1 got rejected. I was handed over 216(b)

3. How long you have been in this company?
• 3 years 4 months

4. What is your highest Qualification?
• MBA in Marketing Management

5. What will be your designation?
• Business Development Manager

6. What will be your salary in the US?
• XX, 000 USD per yr

7. Where will you be working in US?
• From our US Office - xxxxxxx, Michigan

8. Do you know which category of visa you are applying for?
• Yes Sir, Its L1B Blanket Non-Immigrant Visa

9. How long you will work in USA?
• Three years.

10. Will you be working from your Parent company or from Client side?
• I will be working from our office xxxxx. I may visit client sites for meetings as needed, but will report to my company at all times, remain an employee of my company, and my company will be paying me, controlling my work, and making decisions relating to my employment.

11. What is your specialized knowledge?
• I was instrumental in establishing our proprietary process that is the xxxx delivery model to few of our clients and my deep technical understanding of my company’s PDLC Processes are my specialized skills.

12. Can you tell me something about this technology?
• Sir, this Is not a technology, but this is our Proprietary xxxxx Offshore Delivery model.
• Basically, we use this model to deliver efficient engineering services to customers in the U.S. by leveraging our development centers and engineering infrastructure in India.
• This model has a unique communication and project monitoring methodology which we achieve from the four pillars. Explained all 4 pillars

(Explained for 5-8 minutes to explain this, without any interruption by the VO. I was very passionately explaining this and the VO was staring at me till the end)
Response by VO - Good.

13. How are you going to implement this in the US?
• As mentioned earlier, I would have to travel to Client side to understand their technical and business issues, basically their pain areas and putting together a business objective.
• I will return to our office in xxxx, MI, and put together a proposal which will include the xxxx org structure, phased engagement implementation roadmap, map our resources to the client skill sets, put together a communication protocol, escalation mechanism, engagement governance model, define business operating metrics and the costing. I may also seek help for this proposal from my Offshore team mates who are reporting to me.
• I would have to discuss with the client further for mutual agreement of this proposal.
• Negotiate on the costing, win the business and this is how I am going to implement this.

A long pause by VO and I got a surprising reply from the VO (stated earlier)

Now, I am confused:
As stated earlier, The VO Mentioned "Ask company HR to apply under a different category of L1" - Different category is L1B Individual or L1A?
Please help if I should I apply under L1B Individual or L1A Individual?

Thanks.